What Pivoting is, When to Pivot, and How to Pivot Effectively
Startup Codex

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There is more to pivoting than most aspiring entrepreneurs know, but it is widely agreed upon that startups should pivot only when it’s necessary, and that it must be done with considerable planning and thoughtful execution. Because of the numerous factors that must be considered before embarking on a pivot, we’ve created an extensive guide that details what pivoting is, when to know when your company should pivot, and how to ensure a successful pivot.