The answers in this Quora thread provide interesting insights into the different responsibilities that can fall to a COO.
My third mission was less well defined because, well, it was about five missions at once. This fall, we needed to get a new office, figure out recruiting, start a customer support & success team, and turn our startup into a professionally managed company (see legal, accounting, HR, and all the fun stuff).
At this time, I had the choice to go with “VP of Facilities, Recruiting, Customer Support & Success, Finance, & HR,” or something more catch-all like COO.
One of our investors offered a third option, “VP of Shit.”
I decided to go with COO.