A Company Culture Starts With Why

A company culture starts with why.

If people are going to work their hardest and deliver their best, they have to believe in what they are doing and their purpose.

Ask your team, why does the company exist? What are we trying to achieve and what’s your part in that?

There are situations where its tough to answer and you can’t have people feeling that way.

Make sure the company level purpose us watertight and consistent.